Pragya:
Hunger For Learning

CSR campaign for Preethi Kitchen Appliances to create awareness about Preethi’s efforts in prevent ing school dropouts in India.

Services Offered:

Research

Youtube Campaign

We worked with SUDAR - an NGO in Tamil Nadu to identify the key reasons for school drop outs in the Bargur hillsof Sathyamangalam district - the regionchosen by the brand.

Social Mapping

Identified the number of school drop-outs among a vulnerable community in a tribal village.

Social Mapping

Found out the reasons for school dropout among vulnerable communities.

Milestone:

Based on our report, the Tamil Nadu Governement had passed a GO to conduct similar studies across hilly areas in Tamil Nadu.

We worked with a local tribal boy to take the audience through the challenges he takes to reach the school.